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Authentically Yours, Pasadena

Shop Small, Dine Local

Shop Pasadena

When your travels take you to Pasadena this shopping and holiday season, visit our small shops and get a taste of the local flavor! Every time you grab a coffee from a neighborhood brewer or buy a gift from a local shop, you're getting an authentically Pasadena experience. #ShopPasadena

The City of Pasadena and Visit Pasadena proudly host an annual citywide holiday shopping campaign to shine a spotlight on the small businesses that make Pasadena special. Make the choice to shop Pasadena this holiday season and explore the unique and independent shops Pasadena has to offer. There's something incredibly special about finding that one-of-a-kind gift that you can't find anywhere else.

On Small Business Saturday, twenty-six independent businesses across Pasadena will offer shoppers a choice of two free, limited-edition tote bags (while supplies last). Customers can pick up a “Shop Local Pasadena” canvas tote at any participating location, or a special “Pasadena Crafted” tote designed by local illustrators Little Friends of Printmaking.

2024 Welcome Station Locations

Agnes Restaurant & Cheesery | 40 W. Green St.
AMT Vintage | 16 E. Holly St.
Bricks and Minifigs | 350 S. Lake Ave. #110
Buttercup | 300 E Colorado Blvd. Ste. 157
Chapala Bakery #2 | 265 E Orange Grove Blvd
El Dorado | 140 E Orange Grove Blvd.
Fedde Furinture | 2350 E Colorado Blvd.
Ferrazzani’s Pasta & Market | 1976 Lincoln Ave.
Han’s Beauty Stør | 140 E Orange Grove Blvd.
Hello You're Welcome | 445 E. Colorado Blvd.
La Michocana de Dena | 1373 N Lake Ave.
Lucky Boys | 531 E Walnut St.
Octavia's Bookshelf | 1365 North Hill Ave.
Pasadena Antique Center & Annex | 480 S Fair Oaks Ave.
Pasadena Sandwich Company | 259 Sierra Madre Villa Ave., Ste 102
PlayLab Beauty | 25 N. Fair Oaks Ave. - One Colorado
Portrait Space | 110 W. Green Street
Rebecca Crews | 52 Hugus Alley, One Colorado
Soccer Plus | 1640 E Washington Blvd.
Sybilline Records | 15 S El Molino Ave.
Ten Thousand Villages | 567 S Lake Ave.
The Battery Books & Music | 26 S. Los Robles Ave.
The Dog Bakery | 36 W. Colorado Blvd. - Mills Place #3
The Original Whistle Stop | 2490 E. Colorado Blvd.
The Unicorn Store | 12 Douglas Alley - One Colorado
Vroman's Bookstore | 695 E. Colorado Blvd.

Welcome Station Locations Map

Free Pasadena Transit

To further encourage local shopping and dining, Pasadena Transit will offer free rides on Friday, November 29, and Saturday, November 30. Visitors can easily access Pasadena’s retail areas, with schedules, maps, and real-time arrival information available at PasadenaTransit.net.

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